Koleston Perfect

Koleston Xpress

Color Touch

Illumina

Color Perfect

Color Fresh

Color Fresh Create

Shinefinity

Blondor

BlondorPlex

BlondorPlex Cream Toners

Blondor Toners

Blondor Base Breakers

Blondor Freelights

Magma By Blondor

Color

Shop the No. 1 Salon Color Brand in the World*. Whether you're looking to create pure, balanced results, cover gray hair, or simply want to enhance natural color and boost shine, Wella Professionals has the best permanent hair dye products for your desired look. Wellastore offers a wide range of high quality permanent hair color shades from Wella Professionals. Our permanent hair color ranges are from Koleston to Illumina, all our permanent hair dye focuses on reacting well to all hair type's and reduces dry hair that normally happens when a permanent color is put onto natural hair. Perfect for all hair types, from gray coverage to blonde hair. *Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline. 

Permanent Color

Demi-Permanent Color

Color Glaze

Semi-Permanent Color

Welloxon

Toners

Developers

Emulsions

Lighteners

WellaPlex

Color Service

Color Categories

All Care 

Ultimate Repair

Color Fresh Masks

Fusion

INVIGO Brilliance

INVIGO Volume Boost

INVIGO Balance 

INVIGO Blonde Recharge

INVIGO Nutri-Enrich

ColorMotion+

Nutricurls

Oil Reflections

Elements

Service

Care

EIMI Styling

Hairspray

Volume

Smooth

Texture

Shine

Styling

All Accessories

Brushes

Pumps

Accessories

Wella Professionals

All Care

Dark Oil

Twisted

Light

Drench

Penetraitt

Volupt

Reset Preset

All Styling

Nourish

Cellophanes

Color 

Portrait of a sebastian professional model

Sebastian Professional

System 1

System 2

System 3

System 4

Scalp Relief

Scalp Purifying Exfoliator

Scalp + Hair Thickening System : 76 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Anti-breakage Strengthening Mask

Volumizing Dry Shampoo

Diamax Advanced™ Hair Thickening Serum

Hair Booster Serum

Root Lifting Spray

Hair Thickening Gel

Volumizing + Thickening  Mousse

Strong Hold Hairspray

Ultimate Power Serum

Intensive Treatment

Intensive Treatment · Nioxin Pro Clinical : 10 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Scalp Renew Dermabrasion Treatment

Expert Care

Nioxin Pro Clinical

Nioxin Pro Clinical : 102 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Shimmer Lights Plex Lightener

Shimmer Lights Cream Toner

Shimmer Lights Cream Developer

Shimmer Lights

Clairol Professional

Paints

COLORCHARM

Permanent

Demi-Permanent

Semi-Permanent

Developer

Lightener

Lightening Powder 

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Hair Color

Shampoo

Conditioner 

Leave-in Treatments 

Treatments

Bond Maker & Stabilizer

View All 

Hair Care

Hairspray 

Mousse

Thermal Protection 

Anti-Frizz

Texturizer

Foils

Holiday Gifts

Holiday Gift Guide

SHIMMER LIGHTS™ Leave-in Styling Treatment

Your blonde’s secret weapon to keeping hair manageable and touchable all day long. Color-enhancing treatment conditions hair for smooth, touchable style while the botanical-rich formula nourishes hair to reduce breakage while styling. Violet pigments help restore lost moisture for silky, shiny, healthy-looking hair. Only you know how to make your shimmering blonde style the envy of all with Shimmer Lights Leave-in Styling Treatment.

SHIMMER LIGHTS™ Thermal Shine Spray

Heat-protecting shine spray is the armor your blonde needs to defend against dullness. Give your hair the shimmer it deserves! Shimmer Lights Thermal Shine Spray protects against heat damage while adding color-enhancing shine. Anti-frizz formula provides a smooth, touchable finish and gently conditions while providing heat protection and adding extra luminous shine.

Clairol Professional Shimmer Lights Blonde Toning Conditioner

When it comes to blondes, WE’VE GOT YOU COVERED. Shimmer lights award-winning, color-enhancing care has everything you need to moisturize and neutralize unwanted brass. Restore manageability and add volume to your blonde, highlighted or silver hair while reducing brass for refreshed, cool tones with Shimmer Lights Blonde Toning Conditioner. Since the 1980s, Shimmer Lights has been the first line of defense against brass for blondes. Regarded by many as the best maintenance products for blonde, silver & highlighted hair and trusted by professional stylists and celebs alike. This iconic care and styling range has expanded into lightening and toning, ensuring that anyone can go blonde & stay blonde. Shimmer Lights has everything you need to lighten, tone and maintain your blonde. Check it out!

Clairol Professional Shimmer Lights Blonde Toning Shampoo

When it comes to blondes, WE’VE GOT YOU COVERED. Shimmer lights award-winning, color-enhancing care has everything you need to moisturize and neutralize unwanted brass. Brighten and refresh your blonde, highlighted, or silver hair with Shimmer Lights Blonde Toning Shampoo. This color-enhancing shampoo utilizes purple pigments to reduce brass for refreshed, cool blonde tones. Since the 1980s, Shimmer Lights has been the first line of defense against brass for blondes. Regarded by many as the best maintenance products for blonde, silver & highlighted hair and trusted by professional stylists and celebs alike. This iconic care and styling range has expanded into lightening and toning, ensuring that anyone can go blonde & stay blonde. Shimmer Lights has everything you need to lighten, tone and maintain your blonde. Check it out!

SHIMMER LIGHTS™ Shampoo Blonde & Silver

SHIMMER LIGHTS™ Shampoo Blonde & Silver is an award-winning, protein-enriched color enhancing shampoo that tones down brassiness on blonde or gray hair.

SHIMMER LIGHTS™ Conditioner Blonde & Silver

SHIMMER LIGHTS™ Conditioner Blonde & Silver is a rich blend of emollients moisturizers and color refreshers that renews faded highlights and brightens gray hair.