SHIMMER LIGHTS™ Plex Lightener Step No1

Clairol Professional® Shimmer Lights® Plex Lightener Step No1 strengthens hair from the outside in* using built-in Plex technology for up to 97% less breakage*. Now you can plex your blonde with a lightener on-or off- scalp with up to 7 levels of lift. The anti-brass formula ensures clear, cool blonde results. *When using No2 after rinsing No1 vs. Clairol Professional Basic White

Features and Benefits 1

Anti-brass violet formula for clear, cool blonde results

Features and Benefits 2

Strengthens the hair from the outside in* *When using No2 after rinsing No1 vs. Clairol Professional Basic White

Features and Benefits 3

Up to 7 levels of lift

Features and Benefits 4

on-or off-scalp usage

Features and Benefits 5

Dust-free powder formula

Choking Hazard Warning

FOR PROFESSIONAL USE ONLY. NOT FOR RETAIL SALE. THIS PRODUCT IS TO BE USED IN COMBINATION WITH DEVELOPERS DESCRIBED IN THE USAGE INSTRUCTIONS. DO NOT USE HIGHER THAN 20 VOL (6%) DEVELOPER FOR ON-SCALP APPLICATION. WARNING: READ AND FOLLOW THE DIRECTIONS AND INSTRUCTIONS CAREFULLY. FAILURE TO DO SO MAY RESULT IN SEVERE CHEMICAL BURN. IF PRODUCT REACTS DURING SERVICE (E.G. IF FOAMING OR STEAMING OCCURS OR IF LIGHTENER GETS HOT) DO NOT PROCEED FURTHER, RINSE HAIR WITH LUKE WARM WATER AND ADVISE THE CLIENT TO SEEK MEDICAL ATTENTION IF NECESSARY. CAUTION: CAN CAUSE SKIN IRRITATION AND/OR ALLERGIC REACTIONS IN SOME INDIVIDUALS. THIS PRODUCT IS NOT INTENDED FOR USE ON PERSONS UNDER THE AGE OF 16. DO NOT USE THIS PRODUCT IF THE CLIENT: - HAS A RASH ON THE FACE OR SENSITIVE, IRRITATED AND DAMAGED SCALP,-HAS EVER EXPERIENCED ANY REACTION AFTER BLEACHING/HIGHLIGHTING THE HAIR. KEEP THE EMPTY CARTON AND THE INSTRUCTION LEAFLET IN CASE THE CLIENT EXPERIENCES A REACTION. IMPORTANT SAFETY INSTRUCTIONS: IF DURING PRODUCT USE THE CLIENT EXPERIENCES. ANY STINGING OR BURNING AND/OR RASH, RINSE IMMEDIATELY AND DISCONTINUE USE AS THIS MAY BE AN INDICATION OF MORE SERIOUS REACTION. DO NOT BLEACH THE HAIR AND ADVISE THE CLIENT TO CONSULT A DOCTOR OR SEEK MEDICAL ADVICE. - RAPIDLY SPREADING SKIN RASH, DIZZINESS OR FAINTNESS, SHORTNESS OF BREATH AND/OR SWELLING TO EYES/FACE, RINSE IMMEDIATELY AND HAVE CLIENT SEEK IMMEDIATE MEDICAL ATTENTION AND CONTACT THE MANUFACTURER. IF AFTER PRODUCT USE OR ON THE FOLLOWING DAYS THE CLIENT EXPERIENCES PROBLEMS SUCH AS SKIN OR SCALP ITCHING, SKIN OR SCALP RASH, SWELLING TO EYES/FACE, BLISTERING AND/OR SKIN OR SCALP WEEPING HAVE CLIENT SEEK IMMEDIATE MEDCIAL ATTENTION AND CONTACT THE MANUFACTURER. SPECIAL CAUTIONS: - DO NOT LEAVE THE CLIENT UNATTENDED AND REGULARLY CHECK THE CLIENT'S HAIR. AVOID CONTACT WITH EYES. RINSE EYES IMMEDIATELY IF PRODUCT COMES INTO CONTACT WIH THEM. IF THE CLIENT WEARS CONTACT LENSES DURING APPLCATION AND ANY PRODUCT GETS INTO THEIR EYE, HAVE THEM REMOVE THE CONTACT LENSES FIRST, THEN FLUSH IMMEDIATELY WITH A LARGE AMOUNT OF LUKEWARM WATER AND SEEK MEDICAL ADVICE. DO NOT USE ON EYELASHES OR EYEBROWS OR OTHER PARTS OF THE BODY. DO NOT USE IF SCALP IS IRRITATED OR INJURED. DO NOT SHAMPOO IMMEDIATELY BEFORE BLEACHING. IF HAIR HAS BUILD-UP, SHAMPOO ONE DAY PRIOR TO BLEACHING. DO NOT PERM, RELAX OR STRAIGHTEN THE HAIR IMMEDIATELY BEFORE OR AFTER BLEACHING. AVOID DUSTING WHEN USING THE BLEACH AND DO NOT INHALE OR INGEST PRODUCT. PREPARE AND USE PRODUCT IN A WELL-VENTILATED AREA. IF YOU EXPERIENCE INHALATION DIFFICULTIES, MOVE TO FRESH AIR. WEAR SUITABLE GLOVES. AVOID UNNECESSARY SKIN CONTACT. IMMEDIATE RINSE ANY PRODUCT SPLASHES ON THE SKIN AND CLOTHING. USE MIXTURE IMMEDIATELY AND DO NOT EXCEED THE DEVELOPMENT TIME STATED. RINSE HAIR WELL AFTER APPLICATION. DO NOT USE WHEN THE HAIR HAS PREVIOUSLY BEEN COLORED WITH HENNA OR METAL DYES. REMOVE ALL METAL OBJECTS FROM HAIR BEFORE APPLICATION AND KEEP THEM AWAY DURING PRODUCT USE. DO NOT USE METAL BOWL/STIRRER FOR MIXING. STORE IN A COOL AND DRY PLACE. KEEP OUT OF REACH OF CHILDREN.

Additional Legal Text

From time to time, we update and revise our packaging and the labeling information thereon, including instructions, cautionary statements, warnings, ingredients, net contents, and other information. While we endeavor to provide the most current and accurate information on our website, there may, occasionally, be discrepancies, especially as we transition to new labeling, between the website and the actual label on the package you purchase. Where there are inconsistencies, purchasers should rely on the labeling of the actual products they purchase. Any questions or concerns should be directed to customer service at 877-242-4451 or wellaonline@wellasupport.com. Further, content on this site is for reference purposes only and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease.

Ingredients

POTASSIUM PERSULFATE, SODIUM SILICATE, AMMONIUM PERSULFATE, MAGNESIUM CARBONATE HYDROXIDE, SODIUM STEARATE, PARAFFINUM LIQUIDUM/ MINERAL OIL/ HUILE MINÉRALE, XANTHAN GUM, ALGIN, DISODIUM EDTA, MALIC ACID, SILICA, ULTRAMARINES (CI 77007).

Brand Description/Story

Since the 1980s, blondes have known that Shimmer Lights® is their first line of defense against brass. Regarded by many as the best maintenance products for blonde, silver, and highlighted hair, Shimmer Lights® award-winning Shampoo and Conditioner are trusted by professional stylists and celebs alike. And now, the iconic duo has expanded into a lightening, toning, and styling lineup, ensuring that anyone can go blonde and stay blonde. With new Plex formulas to lighten and treat, blondes get up to 97% less breakage* and 7 levels of lift. That’s the power of Plex! The introduction of 3 new Permanent Cream Toners allows blondes to choose the tone that they want to set with precise, cool results. Followed by the Violet Toning Mask, Thermal Shine Spray, and Leave-in Styling Treatment, Shimmer Lights® gives softer, shinier, and more manageable hair.

Brand URL (Brand website, Media Link)

https://www.clairolpro.com/products/care-and-styling/shimmer-lights/information

USAGE INSTRUCTIONS

Directions: On-Scalp Usage: Use up to 20vol Developer (Shimmer Lights 20 vol Cream Developer for standard lift is recommended). Off-Scalp Usage: Use up to 40vol Clairol Professional crème permanente developer for maximum lift. Mixing and Application: Mix 1 part Shimmer Lights Plex Lightener with 2 parts Developer. Apply to dry hair. Process up to 50 minutes, checking every 10 minutes for desired lightness. Do not use heat. Rinse thoroughly with cool water, removing all traces of Lightener. DO NOT SHAMPOO. Follow with Shimmer Lights Plex Treatment (Nº 2). After Nº 2, rinse thoroughly, shampoo and condition. Then proceed with your favorite Shimmer Lights Toner.

Hair Type

All Hair Types