Haircare
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01.15.2024
Beyond the Blowdry: Heat Protection Essentials
Exposure to hot tools and high temperatures can leave hair feeling dry, damaged and broken. Elevate your hair game with the ultimate heat styling and haircare essentials. Follow along as we discover professional hair-saving heroes, ranging from lightweight sprays, to nourishing treatments, to hydrate, rescue and protect.
HEAT PROTECTION SPRAYS + CREAMS
Excessive heat from blow dryers, curling irons and flat irons can cause hair to become dry, brittle and prone to breakage. Shield hair with Wella Professionals EIMI Thermal Image Heat Protection Spray. This two-phase professional formula is designed to protect, smooth and deliver natural hold. Phase 1: Nourish the hair and provide heat protection up to 428°F. Phase 2: Leave hair smooth for a flawless shiny result.
Discover another salon favorite with Sebastian Professional Trilliant Spray. Add the perfect amount of protection plus sparkling shine to any look. Formulated with rock crystal extract, this lightweight spray gently conditions the hair, delivers heat protection and adds body and shine. HOW TO APPLY: Shake Sebastian Trilliant spray to blend and activate the Trilliant complex. Spray on damp hair just before blow-drying for stunning body and brilliant shine. For heat protection, use sparingly on dry hair with hot tools.
TOOL SELECTION
Control the heat, reduce breakage and reach for ghd hot tools and blowdryers. Let's be honest... not all hot tools are created equal. Discover ghd's styling tools, preset to 365 degrees Fahrenheit (the scientifically proven safer-for-hair temperature) for healthy hair results.
Easily create big, soft curls and volume at the root with the ghd Soft Curl 1.25" Curling Iron. Equipped with a large ceramic barrel and perfect for long hair and voluminous styles. No more guessing the correct styling temperature, the breakthrough ultra zone™ technology detects each strand of hair and monitors heat 250x a second to ensure the optimum styling temperature. Other handy features include a professional-length cord to allow for flexible styling, a cool tip designed to keep fingers safe and an automatic "sleep mode" after 30 minutes of non-use.
Take your blow-dry to a new level with the ghd Helios™ Advanced Professional Dryer. Launched in 2020, the premium hair dryer has (already!) received 10 awards to date, including the Allure Best of Beauty Award for Best Hair Dryer. This professional-quality ghd hair dryer is lighter, faster and provides smooth results and shine. Lightweight and ergonomically balanced for styling comfort. The ghd Helios™ is designed for daily use and salon-quality results.
TREATMENTS
WELLA PROFESSIONALS WELLAPLEX
Protein and moisture balance are key components to healthy hair and long-lasting color. Add a Wella Professionals WELLAPLEX Stand Alone Treatment to any salon service and reconstruct hair bonds, reduce breakage, strengthen, and rebalance in just 15 minutes.
HOW TO APPLY:
1. Pre-Shampoo hair and towel-dry.
2. Mix WELLAPLEX No.1 Bond Maker with water in an applicator bottle (1:6).
3. Apply mixture to hair.
4. Develop 5 minutes. Do not rinse.
5. Apply WELLAPLEX No.2 Bond Stabilizer
6. Develop 10 minutes. Rinse, shampoo, condition and blow-dry.
Looking for a little extra L-O-V-E? Treat locks to the ultimate deep conditioning with an intensive hair oil. Balance moisture, revive shine and recharge color vibrancy with Wella Professionals Oil Reflections Luminous Smoothing Oil. This haircare treatment is formulated with fine macadamia and avocado oils, providing advanced hydration and beautiful shine. HOW TO APPLY: Apply 1-2 pumps to the hands, distribute evenly throughout the mid-lengths and ends. Can be used on damp hair for smoothing or on dry hair for luminous shine.
STYLING TIPS
TAKE A BREAK: Give your hair a break from excessive heat styling and embrace your natural texture. Try no-heat hairstyles (braids, twists, buns, hats etc.) to reduce tension, friction and minimize mechanical damage.
LEAVE IN CONDITIONING TREATMENT: Discover Wella Professionals, Ultimate Repair Miracle Hair Rescue and intensively strengthen and smooth hair with Alpha Hydroxy Acid (AHA) and Omega-9. A luxury leave-in spray that repairs and replenishes hair in 90 seconds. For Ultimate Repair, incorporate the entire regimen into your at-home routine: Ultimate Repair Shampoo + Ultimate Repair Conditioner + Ultimate Repair Miracle Hair Rescue. HOW TO APPLY: Apply 10–20 pumps of Ultimate Repair Miracle Hair Rescue to towel-dried hair and gently comb through. Leave on for 90 seconds before styling. Do not rinse. Style as usual. Add Wella Professionals Ultimate Repair Miracle Hair Rescue to any in-salon or home haircare routine.