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Color

Shop the No. 1 Salon Color Brand in the World*. Whether you're looking to create pure, balanced results, cover gray hair, or simply want to enhance natural color and boost shine, Wella Professionals has the best permanent hair dye products for your desired look. Wellastore offers a wide range of high quality permanent hair color shades from Wella Professionals. Our permanent hair color ranges are from Koleston to Illumina, all our permanent hair dye focuses on reacting well to all hair type's and reduces dry hair that normally happens when a permanent color is put onto natural hair. Perfect for all hair types, from gray coverage to blonde hair. *Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline. 

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Sebastian Professional

System 1

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Scalp Relief

Scalp Purifying Exfoliator

Scalp + Hair Thickening System : 76 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Anti-breakage Strengthening Mask

Volumizing Dry Shampoo

Diamax Advanced™ Hair Thickening Serum

Hair Booster Serum

Root Lifting Spray

Hair Thickening Gel

Volumizing + Thickening  Mousse

Strong Hold Hairspray

Ultimate Power Serum

Intensive Treatment

Intensive Treatment · Nioxin Pro Clinical : 10 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Scalp Renew Dermabrasion Treatment

Expert Care

Nioxin Pro Clinical

Nioxin Pro Clinical : 102 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Shimmer Lights Plex Lightener

Shimmer Lights Cream Toner

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Holiday Gifts

Holiday Gift Guide

WellaPlex - No.1 Bond Maker and No. 2 Bond Stabilizer  - Salon Kit

Discover our exclusive* technology with the Opti pH System that helps reconstruct inner hair bonds (structure) for stronger hair during /after lightening and color services whilst ensuring perfect lifting & color results. No. 1 Bond Maker helps to reconstruct inner hair bonds during lightening or color service. It has a unique pH of 9, matching perfectly the pH of Wella Professionals lightening & color products, enabling optimal lift and penetration of dye molecules while reconstructing bonds simultaneously. No. 2 Bond Stabilizer further strengthens the hair bonds and rebalances the pH factor.

WellaPlex - No.1 Bond Maker and No. 2 Bond Stabilizer  - Travel Kit

Wellaplex No. 2 Bond Stabilizer

Discover our exclusive* technology with the Opti pH System that helps reconstruct inner hair bonds (structure) for stronger hair during /after lightening and color services whilst ensuring perfect lifting & color results. No. 2 Bond Stabilizer further strengthens the hair bonds and rebalances the pH factor.

Use the Wellaplex No. 2 Bond Stabilizer after chemical treatments such as lightening or color to further strengthen the hair structure and rebalance pH. • With opti pH system • Use with all lightening services • Use when coloring damaged or sensitized hair • Perfect color and lift development