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Shop the No. 1 Salon Color Brand in the World*. Whether you're looking to create pure, balanced results, cover gray hair, or simply want to enhance natural color and boost shine, Wella Professionals has the best permanent hair dye products for your desired look. Wellastore offers a wide range of high quality permanent hair color shades from Wella Professionals. Our permanent hair color ranges are from Koleston to Illumina, all our permanent hair dye focuses on reacting well to all hair type's and reduces dry hair that normally happens when a permanent color is put onto natural hair. Perfect for all hair types, from gray coverage to blonde hair. *Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline. 

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Scalp Purifying Exfoliator

Scalp + Hair Thickening System : 76 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

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Intensive Treatment · Nioxin Pro Clinical : 10 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

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Nioxin Pro Clinical

Nioxin Pro Clinical : 102 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

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Blondor Multi Blonde Hair Lightener Powder

Discover Wella Professionals Blondor Multiblonde Powder, for beautiful blonde results. Our hairdresser's favorite product and best seller within the House of Blondor. For controlled and reliable lightening with up to 7 levels of lift, even on pre-colored hair. Blondor Multiblonde Powder is suitable for all lightening techniques. It contains anti-yellow molecules, to help reduce orange/yellow undertones during lightening and deliver even blonde results.

Blondor Multi Blonde Hair Lightening Powder

BlondorPlex Multi Blonde Dust-Free Powder Lightener

Wella Professionals’ revolutionary BlondorPlex formula features our Bond Builder Technology that provides up to 9 levels of lift and up to 97% less breakage* with easy preparation. BlondorPlex is great at lightening on and off the scalp and on pre-colored hair. BlondorPlex also contains anti-yellow molecules to help reduce orange/yellow undertones during lightening. *When using Wellaplex N°2 with Blondorplex, versus Blondorplex alone.

Blondor Extra Cool Blonde Hair Lightener Powder

Achieve extra cool results with Wella Professionals Blondor Extra Cool Blonde Lightening Powder: a unique combination of Lightening and Matte toning pigments. Blondor Extra Cool Blonde enables you to get controlled and reliable lightening for up to 7 levels of light, and is applicable to all lightening techniques. It is ideal for lightening darker bases (levels 4-8). You can use it pure (only with Wella Professionals Koleston Developer), or mixed with other Blondor products.

Blondor Soft Blonde Hair Lightening Cream

Discover Blondor Soft Blonde Hair Lightening Cream for gentle blonde results, specially designed for on-scalp application. For controlled and reliable lightening with up to 7 levels of lift. For all lightening techniques. This is the only product in the Blondor range that comes in the form of a cream. Its formula is enriched with protecting lipids to coat the hair and help protect from moisture loss.

Blondor Seal and Care Post Treatment Conditioner

Care for lightened hair with Blondor Seal and Care, the essential post-lightening treatment, designed to work with the Blondor Lightening products range. Blondor Seal & Care enables you to have perfect end-results for your lightening services. Its acidic pH-value conditions lightened hair after each Blondor lightening treatment. It protects the intensive shine and the brilliant vibrancy of the blonde color, and also stabilizes the color pigments of Blondor Extra Cool Blonde 2-in-1 lightener and toner variants in the hair.

Magma by Blondor /07+

Magma by BLONDOR lifts and tones in one single step for both natural and already colored hair. Magma features Spectralift technology - a special combination of lightening molecules evenly distribute into the hair to gradually lift both melanin and dyes. In parallel, a ﬁne blend of advanced color pigments, specially designed to work in combination with lighteners, gently deposits on the hair surface. For precise lifting and toning at the same time.

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