Koleston Perfect

Koleston Xpress

Color Touch

Illumina

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Color Fresh Create

Shinefinity

Blondor

BlondorPlex

BlondorPlex Cream Toners

Blondor Toners

Blondor Base Breakers

Blondor Freelights

Magma By Blondor

Color

Shop the No. 1 Salon Color Brand in the World*. Whether you're looking to create pure, balanced results, cover gray hair, or simply want to enhance natural color and boost shine, Wella Professionals has the best permanent hair dye products for your desired look. Wellastore offers a wide range of high quality permanent hair color shades from Wella Professionals. Our permanent hair color ranges are from Koleston to Illumina, all our permanent hair dye focuses on reacting well to all hair type's and reduces dry hair that normally happens when a permanent color is put onto natural hair. Perfect for all hair types, from gray coverage to blonde hair. *Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline. 

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Sebastian Professional

System 1

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Scalp Relief

Scalp Purifying Exfoliator

Scalp + Hair Thickening System : 76 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Anti-breakage Strengthening Mask

Volumizing Dry Shampoo

Diamax Advanced™ Hair Thickening Serum

Hair Booster Serum

Root Lifting Spray

Hair Thickening Gel

Volumizing + Thickening  Mousse

Strong Hold Hairspray

Ultimate Power Serum

Intensive Treatment

Intensive Treatment · Nioxin Pro Clinical : 10 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Scalp Renew Dermabrasion Treatment

Expert Care

Nioxin Pro Clinical

Nioxin Pro Clinical : 102 Products. Buy now on Wellastore official website. FREE SHIPPING! with $50 purchase

Shimmer Lights Plex Lightener

Shimmer Lights Cream Toner

Shimmer Lights Cream Developer

Shimmer Lights

Clairol Professional

Paints

COLORCHARM

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Holiday Gifts

Holiday Gift Guide

EIMI Rugged Texture Hair Paste

Create a rugged look with Wella Professionals EIMI Rugged Texture. This professional texturizing paste allows you to create the desired shape, giving it a strong hold and control. Wella hair styling paste adds texture to the hair to achieve a rugged effect with a matte finish.

EIMI Pearl Styler Hair Gel

Create a teasable hair texture with unique shine by using Wella Professionals EIMI Pearl Styler. Formulated to help protect hair from the effects of UV, this professional styling gel provides a pearl shine finish and definition to the hair. Wella hair gel gives flexible, strong hold, enabling you to craft tousled and texturized hairstyles.

EIMI Shape Me Hair Gel

Easily give the hair the desired shape and keep the look up to 48 hours with Wella  Professionals EIMI Shape Me Hair Gel. This heat-activated hair gel formulated with memorizing polymer complex helps to shape or blow-dry the hair the way you want and keep the look up to 48 hours. Be innovative and style the hair the way you want it with Wella Professionals hair care products line.

EIMI Ocean Spritz Hair Spray

Create an undone beachy hair texture with Wella Professionals EIMI Ocean Spritz. This professional salt spray helps protect hair against dehydration and negative effects of UV rays. Wella Ocean Spritz hair spray with natural mineral salt provides light hold and adds texture to the hair, enabling the creation of natural-looking beach waves using just your fingers.

EIMI Sculpt Force Styling Hair Gel

Get creative with expressive shaping on rock solid styles by using Wella Professionals EIMI Sculpt Force. This professional flubber gel with its fast-dry formula ensures extra strong hair styling, giving a high definition shine to the hair. EIMI Sculpt Force hair gel is designed to help protect hair against the effects of UV rays.