Haircare
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12.16.2025
5 Winter Haircare Tips for Healthy Hair
By: Jaclyn Harwood
Winter is officially here and so are the seasonal challenges that come with it. Cold air, indoor heat, and increased styling can leave hair dry, dull, and more prone to breakage. Grab your hot chocolate (marshmallows encouraged) and settle in as we break down five winter haircare essentials every stylist should have in their professional toolkit.
Healthy hair starts at the root and thrives with the right balance of moisture, protein, protection, and maintenance. From in-salon upgrades to at-home care recommendations, these winter strategies help your guests maintain strength, shine, and color vibrancy all season long.
1. UPGRADE SERVICES WITH AN IN-SALON TREATMENT
Winter is the perfect time to introduce targeted in-salon treatments designed to combat seasonal stress. Adding a bond-building service elevates every appointment while helping restore strength and manageability. Cold air and indoor heat can compromise the hair’s internal structure, making strengthening treatments especially valuable this time of year. Position these services as preventative care, not just a fix, to help maintain hair health between appointments. They also layer seamlessly into color and styling services without adding extra time behind the chair. Offering these add-ons enhances the guest experience while reinforcing your role as the trusted haircare expert.
Wella Professionals WellaPlex Treatment is an ideal add-on for your salon guests:
- No. 1 Bond Maker helps reconstruct bonds for stronger hair
- No. 2 Bond Stabilizer reinforces bonds, rebalances pH, and stabilizes the hair structure
How to Apply:
- Pre-shampoo and towel-dry hair
- Mix WellaPlex No. 1 with water (1:6) in an applicator bottle
- Apply to mid-lengths and ends
- Develop 5 minutes. Do not rinse
- Apply WellaPlex No. 2
- Develop 10 minutes. Rinse, shampoo, condition, and style
2. ADD A CUSTOM COLOR GLAZE
Winter hair instantly looks healthier with added shine. A custom color glaze is an easy way to revive tone while improving overall condition. Wella Professionals Shinefinity is a demi-permanent glaze with balanced pH technology and a no-drip gel-cream consistency. The clean, vegan formula delivers luminous shine without lift or damage.
Why stylists love it:
- Zero lift, ammonia, alcohol, silicones, parabens, and direct dyes
- Suitable for all hair types, from fine and fragile to coarse and dry
- Leaves hair silky, glossy, and never artificial
Pro Tip: For extra warmth, dimension, and shine -- add a hint of gold.
A few of our favorite shades include:
How to Apply:
- Mix: Shinefinity Glaze + Activator (1:1)
- Apply: Bottle or bowl and brush, root to ends
- Develop: Up to 20 minutes
- Finish: Shampoo, condition, blow-dry, and glow
3. PRIORITIZE REGULAR HAIRCUTS
Regular trims are one of the simplest yet most effective ways to maintain hair health during colder months. Use each visit to educate guests on how routine haircuts reduce split ends, prevent breakage, and support long-term growth goals. Winter conditions can cause ends to dry out faster, making trims essential for keeping hair looking polished and healthy. Even small, consistent trims help preserve the integrity of the hair and prevent damage from traveling up the strand. Encourage pre-booking every 6–8 weeks to maintain shape and strength throughout winter. Position trims as a foundational step in any winter haircare routine, as it reinforces your expertise while building trust, loyalty, and consistent booking habits.
4. NEVER SKIP HEAT PROTECTION
With more blow-drying and hot tool use during winter, heat protection is a must, not an option. Repeated exposure to high temperatures strips moisture from the hair and weakens the internal structure, leading to dryness and breakage. A professional heat protectant creates a critical barrier that helps preserve strength, smoothness, and shine. Recommending heat protection at every service reinforces your expertise while helping clients maintain healthier hair between visits.
Wella Professionals EIMI Thermal Image Heat Protection Spray features a two-phase formula:
- Phase 1: Nourishes and protects up to 428°F
- Phase 2: Smooths the hair for a polished, shiny finish
Another stylist favorite is Sebastian Professional Trilliant Spray. Formulated with rock crystal extract, it delivers lightweight conditioning, heat protection, added body, and radiant shine—perfect for finishing services behind the chair.
5. ALWAYS RECOMMEND AT-HOME CARE
Salon results last longer when guests have the right routine at home.
Hydrating Cleanse: Wella Professionals INVIGO Nutri-Enrich Deep Nourishing Shampoo and Conditioner help combat winter dryness while restoring softness and vitality. Formulated with oleic acid, panthenol, and vitamin E, it nourishes while protecting against environmental stress.
Weekly Deep Conditioning: ColorMotion+ Structure+ Mask delivers salon-level strength at home. Enriched with a Plex-bonding agent, it helps reconnect inner hair bonds, leaving hair smoother, stronger, and more resilient between appointments.
Ultimate Repair: For visible transformation, recommend Wella Professionals Ultimate Repair Miracle Hair Rescue. This luxury leave-in spray repairs damage in just 90 seconds, delivering visibly stronger hair and high-impact shine. Powered by AHA to rebuild internal strength and Omega-9 to replenish the outer barrier, it’s suitable for all hair types. For best results, pair with the full Ultimate Repair regimen.
Smooth & Nourish: For guests dealing with dryness, dullness, or frizz during winter, recommend the Wella Professionals Ultimate Smooth regimen. This professional system delivers visibly smoother, nourished hair while helping control frizz and boost shine. Ultimate Smooth features Metal Purifier technology to help remove metal buildup for healthier-looking results. Infused with Squalane and Omega-9, it deeply nourishes the hair and helps recreate a protective barrier against winter stress. Dermatologically tested and safe for color-treated hair, it also enhances the at-home routine with a refined scent of jasmine, vanilla, bergamot, peach, and sandalwood.
Winter doesn’t have to mean dry, brittle hair. With the right combination of in-salon services, protective styling, and intentional at-home care, your guests can enjoy healthy, vibrant hair all season long. These five tips help position you as the expert while delivering results your clients can see and feel, no matter the weather.
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