Global Wella Experts Christoper Rea and Julie Lapite share new and existing updates to the WellaPlex Bond Builder System. In the video, you’ll learn more details about WellaPlex, how it works, and how to use it during different lightening or coloring services. Did you know that amino acid bonds in the hair are responsible for hair strength? These bonds get broken over time due to harsh chemical services, but by adding WellaPlex Bond Builder, you can strengthen the hair during the color process and help the hair to remain strong, smooth, and healthy-looking. How Does our WellaPlex Bond Builder work?
There are two essential steps in the salon and two different products needed to treat the hair properly… There is also an at-home treatment for your clients!
WellaPlex – No.1 is mixed with the lightener or the color and followed by #2 product right after the lightning or color is rinsed away WellaPlex #1 bond builder works in the hair during coloration or lighterprocesses and Wellaplex No. 2 Bond Stabilizer further strengthens the hair while smoothing and protecting the hair surface. Using WellaPlex during your lightening service can prevent up to 97% breakage. After using WellaPlex Blond Builder, the hair feels strong, smooth, soft, and manageable. WellaPlex also retains the pH of the coloring or lightening mixture so when you can be sure to get the perfect color result. With WellaPlex, there is no need to change the developer or increase the developing time. Be sure to send your clients home with WellaPlex No 3. Hair Stabilizer. This home care treatment for your clients prolongs the strengthening effect. It’s recommended to use it as a weekly treatment. Your clients will love the way there at home WellaPlex treatment makes their hair feel amazing, smooth, supple, and easy to manage.