Hair Color
Creativity is at the core of what we do. To help you stay inspired, we created a hub with all your haircolor needs. Our blog covers the latest trends, formulas, professional tips and inspiration.
09.13.2022
Most Hyped at BTC: Hyper Natural Collection
Most Hyped at BTC: Hyper Natural Collection
Last month Ambassador Briana Cisneros, Global Artist Sonya Dove, and Design Team Artist Nicole Revish presented Wella’s brand new collection in Orlando, where 2,500 hairdressers from all over the country came together for one of the best industry events of the year. The Wella team showcased techniques designed to create on-trend color and styling techniques for every client.
We are excited to share that the entire event is available on BTCUNIVERSITY.com. The 90-minute educational show includes 12 models and unveils Wella’s latest color story, Signature Naturals, services and shades designed to indulge stylists in authenticity with modern neutral dimensional colors. You will also see how the team brings to life two other stories…
Ultra Naturals which delves into the dynamic marriage of natural hues with an unexpected twist.
Super Naturals uncovers what’s beyond the expected, departing from the norm to transcend the laws of nature through architectural textures & shapes and creative colors.
Follow along, on BTCUNIVERSITY.com and get ready to experience…
- Full formula breakdowns for creating on-trend shades
- Color placement strategies for enhancing your client’s haircut
- Curl care and color techniques for reviving texture and curls
- Styling secrets to take any look to the next level
Learn more about Wella’s BTC Show Heading Artists and follow them on Instagram!
Briana Cisneros (@brianacisneros) North America Ambassador
Briana has been in the industry for over thirteen years and has always had a passion for hair and the fashion Industry. She brings her determination and admirable values to both her peers and her clients. Whether it’s creating successful assistant programs for prestigious salons or mentoring artists further along in their career, her love has always been to help individuals grow.
Sonya Dove (@thesonyadove) Global Creative Artist
Even with the many accountabilities she holds within the salon industry, globally recognized icon Sonya Dove, always prioritizes inspiration, education and mentorship for her stylist community.
Nicole Revish (@nicolerevish) Design Team Artist
Nicole is a celebrity stylist, salon owner, and Design Team Artist for Wella Professionals. From an early age, Nicole was surrounded by television, fashion production, and multimedia. For over 20 years, she’s made an indelible mark on the Midwest region, creating a brand as a transformation specialist with a firm belief that beauty and wellness are intimately intertwined.