display

Koleston Perfect

Koleston Xpress

Color Touch

Illumina

Color Perfect

Color Fresh

Color Fresh Create

Shinefinity

Blondor

BlondorPlex

BlondorPlex Cream Toners

Blondor Toners

Blondor Base Breakers

Blondor Freelights

Magma By Blondor

Color

Permanent Color

Demi-Permanent Color

Color Glaze

Semi-Permanent Color

Welloxon

Toners

Developers

Emulsions

Lighteners

WellaPlex

Color Service

Color Categories

Ultimate Smooth

Ultimate Repair

Fusion

All INVIGO

INVIGO Brilliance

INVIGO Volume Boost

INVIGO Balance 

INVIGO Nutri-Enrich

INVIGO Blonde Recharge

ColorMotion+

Nutricurls

Oil Reflections

Elements

Color Fresh Masks

Service

Care

Styling

Hairspray

Volume

Smooth

Texture

Shine

All Accessories

Brushes

Pumps

Accessories

Wella Professionals

Dark Oil

Drench

Penetraitt

Volupt

Reset Preset

Nourish

Cellophanes

Color 

Sebastian Professional

System 1

System 2

System 3

System 4

Scalp Relief

Scalp Purifying Exfoliator

Anti-breakage Strengthening Mask

Volumizing Dry Shampoo

Diamax Advanced™

Hair Booster Serum

Root Lifting Spray

Hair Thickening Gel

Volumizing + Thickening  Mousse

Strong Hold Hairspray

Ultimate Power

Intensive Treatment

Scalp Renew Dermabrasion Treatment

Expert Care

Nioxin Pro Clinical

Shimmer Lights Plex Lightener

Shimmer Lights Cream Toner

Shimmer Lights Cream Developer

Shimmer Lights

Clairol Professional

Paints

COLORCHARM

Permanent

Demi-Permanent

Semi-Permanent

Developer

Lightener

Lightening Powder 

View All

Hair Color

Shampoo

Conditioner 

Leave-in Treatments 

Treatments

Bond Maker & Stabilizer

View All 

Hair Care

Hairspray 

Mousse

Thermal Protection 

Anti-Frizz

Texturizer

Foils

colorcharm PAINTS™ Paints Blue

Step into a world of creative freedom, with Wella colorcharm PAINTS: vibrant, semi-permanent hair color to achieve any tone you can imagine. Free of ammonia, peroxide, parabens and animal-derived ingredients, no developer is needed, all you have to do is open, mix and paint directly on hair! With a fully intermixable palette of colors—featuring rainbow, berry and tropical shades, plus our NEW metallics collection—the only limit to the tones you can create is your imagination. Results last up to 20 washes and fade beautifully on tone. See It. Create It. PAINTS.

colorcharm PAINTS™ Paints Purple

colorcharm PAINTS™ Paints Blood Orange

colorcharm PAINTS™ Paints Mauve

colorcharm PAINTS™ Paints Mulberry

colorcharm PAINTS™ Blue Lagoon

colorcharm PAINTS™ Paints Clear

colorcharm PAINTS™ Chrome

Step into a world of creative freedom, with Wella colorcharm PAINTS: vibrant, semi-permanent
hair color to achieve any tone you can imagine. Free of ammonia, peroxide, parabens and
animal-derived ingredients; no developer is needed, all you have to do is open, mix and paint
directly on hair! With a fully intermixable palette of colors—featuring rainbow, berry and
tropical shades, plus our NEW metallics collection—the only limit to the tones you can create is
your imagination.
Results last up to 20 washes and fade beautifully on tone.
See It. Create It. PAINTS.