EXPLORE THE HIGH SHINE LOOKS FROM PARIS FASHION WEEK: BACKSTAGE AT VICTORIA BECKHAM'S SS25 SHOW
Sleek and polished ponytails at Victoria Beckham’s show exuded shine and glamour, capturing all the attention.
Expertly crafted by celebrity hairstylist Anthony Turner, the glossy and healthy hair looks were created using Wella Professionals Ultimate Repair range.
THE PERFECT MATCH FOR A FLAWLESS LOOK
Each low ponytail was designed with precision, enhancing the models’ natural beauty and perfectly pairing with Victoria Beckham’s Spring/Summer collection,
showcasing fresh and elevated looks.
UNVEIL THE SECRET TO HIGH SHINE
Behind the scenes at Paris Fashion Week, the Wella Professionals Ultimate Repair range played a key role in achieving polished looks. The models' flawless styles began with ULTIMATE REPAIR Protective Leave-In a delicate cream that instantly protects damaged hair from heat, mechanical damage and prevents frizz for up to 72 hours*. This revolutionary haircare collection worked its magic to smooth, strengthen, and repair damaged hair. * When using ULTIMATE REPAIR Miracle Hair Rescue or Mask. Versus non-conditioning shampoo.
ANTHONY TURNER'S INSPIRATION FOR SS25
Anthony Turner, backstage at Victoria Beckham's Spring-Summer 2025 show, shares the inspiration behind the season's hair: cool, effortless, and luxurious.
Using Wella Professionals products like the Ultimate Repair range and Miracle Hair Rescue, Turner aims to promote healthy, shiny hair.
RECREATE THE LOOK
Anthony Turner’s vision for the show was centered on effortlessly styled ponytails with a high-gloss finish.
STEP 1
To rejuvenate the model’s tired-out tresses, Anthony used the ultimate hair care essential Ultimate Repair Miracle Hair Rescue over wet hair, delivering 12x smoother hair in only 90 seconds*.
STEP 2
Ultimate Repair Protective Leave-In provided heat protection and 99% less breakage, ensuring the models’ hair remained strong and shiny.
STEP 3
Use EIMI Glam Mist to finish your glamorous style with dazzling and luminous shine. Formulated to help protect hair from the effects of humidity and UV.
*When using Ultimate Repair step 3, vs. non-conditioning shampoo