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Your go-to destination for Wella Professionals Color. Unlock #ProTips, refine your techniques and explore must-have formulas for vibrant, lasting results.
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tiffany-pegula-headshot

01.29.2021

Artist Spotlight: Tiffany

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01.26.2021

Beauty Envision Awards 2021 – Enter Now!

illuminage

01.26.2021

Illuminage, Wella’s 2021 Trend For A Luminous Balayage

Side profile photo of woman with foilyage blonde hair, created using Wella Professionals

01.21.2021

41 Blonde Hair Ideas, from Golden to Caramel

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01.19.2021

How to Color Gray Hair Blonde

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01.12.2021

3 Ways to Use Koleston Perfect

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12.30.2020

How to Banish Brassy Hair In and Out of the Salon

Side profile of model with wavy, blonde, mid-length hair, created using Wella Professionals.

12.21.2020

How to Achieve the Perfect Blonde

hier-ist-der-beweis-dass-beige-blondes-haar-alles-andere-als-lan-5a786ca4

12.16.2020

Here’s Proof Beige Blonde Hair is Anything But Boring

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12.14.2020

Root Shadow vs Root Melt

Before and after of blonde roots touched up, created using Wella Professionals.

12.09.2020

How to Touch Up Roots on Blonde Hair

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12.08.2020

PrettyPonytails Provides Haircare Kits for Confidence