08.02.2022 | Business, Color, Prostories
Meet Patricia Nikole @PaintedHair Wella Professionals Brand Ambassador and co-creator of SHINEFINITY
SHINEFINITY was co-created with Wella Professionals Brand Ambassador Patricia Nikole, the social media icon with over 1 million Instagram followers known as @PaintedHair. Patricia is a glossing expert and best known as a pioneer in hair painting trends and beautifully crafted techniques. Patricia...
07.02.2022 | Business, Prostories
Artist Spotlight: Gabrielle
Name: Gabrielle Henderson @huesbygabrielle Occupation / Salon Name: Artist/Educator and Salon Owner of FROlanthropy What do you love about the pro beauty industry? I love how this industry is so versatile and accommodating. It’s challenging to get bored because there is always something to in...
07.02.2022 | Color
Wella Professionals unveils new SHINEFINITY long-lasting color glaze with zero lift, zero damage
Introducing SHINEFINITY, our most innovative demi-permanent line designed to deliver true-to-tone color with zero lift, zero damage, and long-lasting results. With shiny, healthy-looking hair in high demand, SHINEFINITY provides infinite possibilities for lightening and toning services with a glo...
24.01.2022 | Business, Care, Color
Celebrating Black Artists in Beauty #WELLAEDFROMHOME February Instagram Live Series
This February Wella Education invites you to learn live from home with leading black artists in beauty. Please join us throughout the month on the Wella Education Instagram, to celebrate Black History Month while gaining insight into the latest artistry techniques and trends. Save the dates and l...
22.12.2021 | Business
Tips for Invoices and Taxes
you might know, Wella is in the process of becoming a fully independent company once again, and as a result, your* previous invoices will no longer be available, so be sure to download them before January 27th, 2022.* NEW INVOICE DESIGN After February 1st, 2022, new orders placed with Wella wil...
22.12.2021 | Business
Stock Up Before January 27th
you might know, Wella is in the process of becoming a fully independent company once again, and as a result, there are important key dates we wanted to share with you to help with planning orders as we complete the transition at the end of this month. NO SHIPMENTS AVAILABLE JANUARY 27TH, 2022 – ...
22.12.2021 | Business
Wellastore.com Offline and Unable to Accept Orders from January 27th – February 6th
you might know, Wella is in the process of becoming a fully independent company once again, and as a result, there are important key dates we wanted to share with you to help with planning orders as we complete the transition at the end of this month. NO SHIPMENTS AVAILABLE JANUARY 27, 2022 – FE...
20.12.2021 | Color
Bold Rose Blonde and Outstanding Hair Protection with Illumina Color
Learn how Wella Professionals Signature Artist Matthew Luce creates the perfect rose blonde men’s color with an Illumina Color glossing service. Illumina is Wella Professionals ultimate permanent hair color to achieve a luminous color and outstanding hair protection. Known for its patented Microl...
12.12.2021 | Care, Color
Mint Pastel Fantasy with New Color Fresh Mask Vibrant Collection
Wella Professionals Signature Artist Matthew Luce creates a vibrant mint pastel fantasy by transforming his client’s pre-existing blonde with a Color Fresh Mask vibrant tone service. Wella Professionals’ freshest salon color and care service provides beautiful results in 10 Minutes! For the festi...
06.12.2021 | Prostories
Employee Spotlight: Michelle
Name: Michelle Title: Manager, OPI Trade Marketing NA What do you love about the pro beauty industry? The creativity and artistry! From the teams who develop products, to the professionals and consumers who use them…It’s amazing to watch! What is the most meaningful part of your role? Gettin...