23.10.2023 | Color
Not all lighteners are created equal. Clay lightener, balayage and open-air techniques have revolutionized the world of hair coloring, offering a fresh approach to achieving natural sun-kissed results. Wella Professionals Blondor Freelights is a clay lightener, praised for its smooth consistency ...
17.10.2023 | Care
Beach days, summer rays, poolside hangs and ocean swims. The perfect recipe for an unforgettable summer…but your hair may disagree. Discover 7 PRO Tips to rescue your hair from summer and restore vibrancy for fall.
11.10.2023 | Business
Are you a salon owner or independent stylist looking to boost overall revenue with time efficient services and quality results? We got you. Discover five ways to maximize time, money, and productivity to elevate the salon experience and create beautiful hair.
08.03.2023 |
As Women’s History Month begins, we’re proud to share the exciting news that Wella Company has signed the Women’s Empowerment Principles (WEPs). These 7 principles to promote gender equality and women’s empowerment were established by United Nations Women and the United Nations Global Compact, wh...
08.02.2023 | Care
You’ve created your client’s dream hair color. Next on the agenda is keeping their perfect color on lock for as long as possible, while ensuring their hair feels healthy and looks glossy. Share these tips with your clients so they can care for their colored hair like a pro at home. 1.USE AN ANTI...
08.02.2023 | Color
Metals can have a surprising effect on hair color services. We’ve all seen it: a would-be flawless new shade instead reflecting unwanted tones – all thanks to metals lurking in the hair shaft. When mixed with metal particles, your client’s dream hue can go awry in the most unpredictable of ways –...
01.02.2023 | Color
With golden-red tones that shimmer and shine in the sun, amber hair color is set to be one of 2023’s most vibrant trends. Your red-haired clients are likely to start requesting this copper-meets-ginger shade. Here, we reveal exactly how you can create amber hair in the salon – complete with formu...
01.02.2023 | Color
When choosing highlights for dark brunette hair, there’s a full spectrum of finishes you can go for – from soft, subtle and natural, to bold, dramatic and contrasting. If natural is the vibe, aim for a lift no more than one or two levels lighter than the base, then finish with a golden brown or a...
24.01.2023 |
DILEMMA #1: I haven’t seen my client in months. Their hair is dry and brittle, but they aren’t scheduled for a cut and have limited time…. SOLUTION: Rescue your client’s hair and build your service ticket by adding on a 10-minute Dark Oil Express Service! Express Silky Repair – For strong silk...
24.01.2023 | Care
\*Hair by @akelashairstudio Akela Douglass taught @wellaeducation viewers four heat-free ways to twistout naturally curly to coily hair using her favorite products from Wella Professional NutriCurls and Sebastian Professional Dark Oil. First – Wash clients with Nurticurls Shampoo & Conditioner ...