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18.05.2024 | Care

The Ultimate Guide to Nioxin Styling and Advanced Haircare

Step into a world of professional care with Nioxin Pro Clinical, where expertise meets innovation. Thinning hair can be a challenge, but the right products and customized care for your salon guests can make the difference. Uncover the science behind Nioxin products and learn practical styling t...

13.05.2024 | Styling, Care

Tressed to Impress: Special Event Hairstyling Professional Tips + Techniques

Imagine transforming every salon guest into the star of the show. Whether it's an elegant wedding, glamorous prom, prestigious graduation or red carpet affair, discover the secrets to stunning styles with our top professional tips and salon service recommendations. From salon prep, recommended p...

12.05.2024 | Care

How To Elevate Your Salon Services with Ultimate Repair

Unlock advanced salon services and enhance the guest experience with Wella Professionals Ultimate Repair. Embark on a journey of transformation with advanced hair repair, tailored to meet the needs of every salon guest. Follow along as we discover how to elevate your salon service menu, increas...

08.05.2024 | Color

Color Touch vs. Shinefinity Zero Lift Glaze

In the vibrant world of hair color, two demi-permanent color lines within the Wella Professionals portfolio stand out for their versatility and dynamic color results. Offering distinct finishes and color capabilities, Wella Professionals Color Touch and Shinefinity cater to different needs and pr...

08.05.2024 | Color

20 Must-Have Color Touch Shades

We asked top salon professionals to choose ONE (yes... one!) Wella Professionals Color Touch shade they couldn't live without. Discover their answers and the top twenty must-have shades from classic blondes, vibrant redheads to cool chocolate hues. Is your favorite shade on the list?

06.05.2024 | Color

7 Must-Try Golden Blonde Formulas

Get ready to level up your blonde game and deliver beautiful results. From soft honey hues to sunlit strands, unlock the secret to the perfect golden blonde this season. Say hello to seven must-try formulas, plus haircare and styling recommendations from top salon professionals.

03.05.2024 | Care

Top In-Salon and At Home Hair Treatments

Did you know heat styling, chemical services and environmental factors are the top three hair stressors? Flat irons, curling irons, blow dryers, haircolor, lightener, chemical treatments, sun exposure and wind can leave the hair in need of serious L-O-V-E. Follow along as we navigate the top in-...

01.05.2024 | Color

6 Hair Color and Styling Looks for Big Events

From timeless elegance, to modern trends, hairstylists' have the opportunity to share in life's big events. Weddings, graduations, prom and beyond, visions come to life to create unforgettable memories. Discover six hair color and styling looks tailored to fit every salon guest on their special d...

22.04.2024 | Care

5 Hair Treatments to Cleanse and Detox

The journey to healthy hair begins at the salon. Indulge in luxurious results and elevate your service offerings with five top salon treatments to refresh, revive and restore. Discover ultimate pampering tips and product recommendations to say hello to clean, happy hair for every salon guest.

15.04.2024 | Color

This or That: Koleston Xpress vs. Koleston Perfect

Selecting the right haircolor and formulation are essential to achieving the perfect look. From bold transformations, to subtle enhancements and gray coverage, Wella Professionals Koleston Perfect and Koleston Xpress stand out from the rest. With their best in class technology, shade range, and ...

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